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Introducing a New Platform to Connect You to 100% Renewable Energy
By PowerMarket
Businesses and individuals are searching for meaningful ways to reduce their environmental impact and contribute to a sustainable future. But sourcing renewable energy often comes with barriers including:
• Long-term contracts & high costs
• Geographic restrictions
• Property constraints
So how can organizations and individuals overcome these barriers while still cutting carbon emissions, meeting sustainability goals, and managing energy costs?
PowerMarket’s Renewable Energy Certificates (RECs)
Recognizing these challenges, PowerMarket developed a platform that makes purchasing and tracking Renewable Energy Certificates (RECs) simpler and more accessible. Renewable Energy Certificates allow anyone — businesses, homeowners, renters, and more — to support clean energy without infrastructure upgrades or complex agreements.
By creating a transparent, flexible system for supporting renewable energy, we're eliminating the traditional barriers to adoption, enabling more people to participate in the clean energy transition.
What Is a REC?
A REC is a market-based instrument that verifies and represents the environmental attributes of one megawatt-hour (1 MWh) of renewable electricity. At its core, RECs allow businesses and individuals to support and benefit from clean energy production without changing anything about their existing electricity setup.
How It Works
Renewable energy projects feed clean electricity into the power grid, where it mixes with electricity from all sources. Because of this, it’s impossible to trace specific electrons from a renewable project to your building.
RECs solve this by adding accountability and transparency. When a renewable project generates electricity, it creates two outputs:
1. Physical electricity sent into the grid
2. A REC that certifies a specific amount of clean energy was generated
These RECs serve as the official verification system that enables organizations to credibly claim the use of 100% clean energy.
Key Benefits
RECs offer a practical, immediate way to support renewable energy—without the limitations of cost, location, property constraints, or long-term commitments:
• No Infrastructure Required - Support clean energy without installing anything on your property
• Geographic Freedom - Source renewable energy from projects anywhere
• Financial Accessibility - Avoid high upfront costs and long-term contracts
• Customizable - Choose specific types of renewable energy that align with your sustainability goals
• Immediate Impact - Start contributing to renewable energy production right away
• Verified Claims - Make sustainability claims backed by certified documentation
What Does This Mean for You?
Purchasing a REC doesn’t change the flow of electricity to your home or office, it ensures that renewable energy is being produced and accounted for on the grid and allows recipients to claim that renewable energy for themselves, eliminating double counting.
By purchasing RECs, you are:
• Verifying clean energy generation
• Offsetting greenhouse gas emissions
• Driving demand for renewable energy
RECs offer a transparent, trackable way to support clean energy, and they provide the credibility needed to back your sustainability commitments.
Our Technical Solution
PowerMarket's REC solution is built at the intersection of advanced software and renewable energy expertise. Our founder's background in software engineering has shaped our company DNA, resulting in our nationally-trusted community solar platform.
We’ve applied the same technical rigor and clean energy know-how to RECs—developing a user-friendly, data-driven dashboard that demystifies a once-complex process:
• Real-time emissions tracking and visualization
• Streamlined REC verification and quantification
• End-to-end sustainability management
• Customizable impact metrics
Every REC is assigned a unique, non-repeatable serial number, serving as its digital fingerprint. This ensures traceability, avoids false replication, and creates a record of:
• Specific energy generation source
• Date and location of energy production
• Quantity (in MWh)
• Full transaction history
“RECs are, by definition, discrete and trackable. However, purchasing, tracking, and viewing them can be complicated and requires access to special registries.
We built our platform with simplicity and transparency in mind. We want to show users an exact “receipt” of where their energy came from and allow them to share their impact with the world.” —Kishan Sheth, Lead Software Engineer at PowerMarket
Our platform simplifies sourcing, automates tracking, and provides unmatched transparency—from REC issuance to retirement.
Marketing Tools that Drive Engagement
Our integrated marketing toolkit gives customers ready-to-use assets they need to communicate their sustainability commitments to stakeholders—turning technical compliance into meaningful storytelling.
“Making the case to buy RECs is a critical step in the decision-making process—but one that can often be complex, involving your CFO, board, customers, and other stakeholders, many of whom may not be well-versed in sustainability strategy. Equally important is promoting your decision in a way that resonates. That’s where PowerMarket comes in. We provide stakeholder-specific messaging, compliance-ready language, and guidance on the most effective channels to reach your audience. With our turnkey platform, marketing toolkit, and industry-tailored collateral, we do the heavy lifting—so you don’t have to.” —Leland Gohl, Director of Marketing and CX at PowerMarket
Our platform transforms complex energy data into a comprehensive verification system. The result is a trustworthy system that turns renewable energy support from an abstract concept into a concrete, verifiable investment in our collective environmental future.
Combining RECs with Community Solar
PowerMarket has developed a powerful dual solution: bundling RECs with Community Solar. This strategy gives businesses a more complete approach to clean energy—balancing environmental and financial objectives.
“PowerMarket is excited to introduce our new offering. By bundling community solar and RECs, businesses can achieve their climate goals while not sacrificing bottom line priorities. Our business clients are no longer choosing between the environment and their economics. By rolling out this product, for businesses, PowerMarket continues their mission of providing accessibility to clean energy for all.” —Nick Baudouin, President and Co-Founder at PowerMarket
Together, community solar and RECs deliver:
• Financial benefits through community solar bill credits
• Verified renewable energy usage claims with RECs
• A clear, comprehensive path to meeting economic objectives and sustainability commitments
Success Stories: Our Partners
RECs not only reduce emissions—they build brand equity, attract investors, and strengthen customer loyalty. We're proud to work with CTA Architects, a firm shaping more sustainable urban spaces, and LiveWell, a senior living community focused on holistic wellness, to help them access renewable energy and achieve their sustainability goals.
“Our designation as a B-Corp is critical to our company culture and we are committed to using business as a force for good, balancing people, planet and profit. As part of that commitment, we have partnered with PowerMarket to not only source clean energy through their community solar offerings, but also to offset our Scope 2 emissions through the new 100 Percent Clean Energy service” said Alli DiGiacomo, Sustainable Design Specialist, CTA Architects. “With the most extensive knowledge and experience in community solar, and an innovative approach to making clean energy accessible to all, PowerMarket was the best choice for us as we searched for a partner to help us measure and reduce our impact on the planet.” — Alli DiGiacomo, Sustainable Design Specialist, CTA Architects
“Since 2024, LiveWell Group has been pleased to partner with PowerMarket on subscription management and customer support services related to LiveWell Energy’s 5MW AC community solar project located in Saratoga County, NY. In addition, PowerMarket recently facilitated LiveWell Group’s acquisition of Renewable Energy Credits (REC) equivalent to the environmental attributes of LiveWell Energy’s renewable electricity generation. PowerMarket’s thoughtful approach to coupling RECs with administration of our community solar resources ensures that 100% of LiveWell Group’s property management operations will be supported by renewable energy. We are grateful for PowerMarket’s support in helping align our business with environmental measures that will increase resident satisfaction and strengthen our position as a market leader in sustainable living.” — Morgan Ruthman, President & CEO, LiveWell Group
Take Action
PowerMarket’s REC solution bridges the gap between policy innovation, community solar, and individual action—creating a practical path to a sustainable energy future. By purchasing a REC, you're not just buying a certificate. You’re investing in clean energy, shaping market demand, and helping transform the energy grid in the fight against climate change.
We work with everyone—renters, small businesses, faith-based groups—anyone who pays an electric bill. With every customer we support and every project we connect to the grid, we move closer to a clean, resilient, and equitable energy system.
More Resources
• PowerMarket Launches New 100 Percent Clean Energy Service to Offset Businesses’ Carbon Footprint
• EPA: Renewable Energy Certificates (RECs)
• New York Generation Attribute Tracking System (NYGATS)
• Long-term contracts & high costs
• Geographic restrictions
• Property constraints
So how can organizations and individuals overcome these barriers while still cutting carbon emissions, meeting sustainability goals, and managing energy costs?
PowerMarket’s Renewable Energy Certificates (RECs)
Recognizing these challenges, PowerMarket developed a platform that makes purchasing and tracking Renewable Energy Certificates (RECs) simpler and more accessible. Renewable Energy Certificates allow anyone — businesses, homeowners, renters, and more — to support clean energy without infrastructure upgrades or complex agreements.
By creating a transparent, flexible system for supporting renewable energy, we're eliminating the traditional barriers to adoption, enabling more people to participate in the clean energy transition.
What Is a REC?
A REC is a market-based instrument that verifies and represents the environmental attributes of one megawatt-hour (1 MWh) of renewable electricity. At its core, RECs allow businesses and individuals to support and benefit from clean energy production without changing anything about their existing electricity setup.
How It Works
Renewable energy projects feed clean electricity into the power grid, where it mixes with electricity from all sources. Because of this, it’s impossible to trace specific electrons from a renewable project to your building.
RECs solve this by adding accountability and transparency. When a renewable project generates electricity, it creates two outputs:
1. Physical electricity sent into the grid
2. A REC that certifies a specific amount of clean energy was generated
These RECs serve as the official verification system that enables organizations to credibly claim the use of 100% clean energy.
Key Benefits
RECs offer a practical, immediate way to support renewable energy—without the limitations of cost, location, property constraints, or long-term commitments:
• No Infrastructure Required - Support clean energy without installing anything on your property
• Geographic Freedom - Source renewable energy from projects anywhere
• Financial Accessibility - Avoid high upfront costs and long-term contracts
• Customizable - Choose specific types of renewable energy that align with your sustainability goals
• Immediate Impact - Start contributing to renewable energy production right away
• Verified Claims - Make sustainability claims backed by certified documentation
What Does This Mean for You?
Purchasing a REC doesn’t change the flow of electricity to your home or office, it ensures that renewable energy is being produced and accounted for on the grid and allows recipients to claim that renewable energy for themselves, eliminating double counting.
By purchasing RECs, you are:
• Verifying clean energy generation
• Offsetting greenhouse gas emissions
• Driving demand for renewable energy
RECs offer a transparent, trackable way to support clean energy, and they provide the credibility needed to back your sustainability commitments.
Our Technical Solution
PowerMarket's REC solution is built at the intersection of advanced software and renewable energy expertise. Our founder's background in software engineering has shaped our company DNA, resulting in our nationally-trusted community solar platform.
We’ve applied the same technical rigor and clean energy know-how to RECs—developing a user-friendly, data-driven dashboard that demystifies a once-complex process:
• Real-time emissions tracking and visualization
• Streamlined REC verification and quantification
• End-to-end sustainability management
• Customizable impact metrics
Every REC is assigned a unique, non-repeatable serial number, serving as its digital fingerprint. This ensures traceability, avoids false replication, and creates a record of:
• Specific energy generation source
• Date and location of energy production
• Quantity (in MWh)
• Full transaction history
“RECs are, by definition, discrete and trackable. However, purchasing, tracking, and viewing them can be complicated and requires access to special registries.
We built our platform with simplicity and transparency in mind. We want to show users an exact “receipt” of where their energy came from and allow them to share their impact with the world.” —Kishan Sheth, Lead Software Engineer at PowerMarket
Our platform simplifies sourcing, automates tracking, and provides unmatched transparency—from REC issuance to retirement.
Marketing Tools that Drive Engagement
Our integrated marketing toolkit gives customers ready-to-use assets they need to communicate their sustainability commitments to stakeholders—turning technical compliance into meaningful storytelling.
“Making the case to buy RECs is a critical step in the decision-making process—but one that can often be complex, involving your CFO, board, customers, and other stakeholders, many of whom may not be well-versed in sustainability strategy. Equally important is promoting your decision in a way that resonates. That’s where PowerMarket comes in. We provide stakeholder-specific messaging, compliance-ready language, and guidance on the most effective channels to reach your audience. With our turnkey platform, marketing toolkit, and industry-tailored collateral, we do the heavy lifting—so you don’t have to.” —Leland Gohl, Director of Marketing and CX at PowerMarket
Our platform transforms complex energy data into a comprehensive verification system. The result is a trustworthy system that turns renewable energy support from an abstract concept into a concrete, verifiable investment in our collective environmental future.
Combining RECs with Community Solar
PowerMarket has developed a powerful dual solution: bundling RECs with Community Solar. This strategy gives businesses a more complete approach to clean energy—balancing environmental and financial objectives.
“PowerMarket is excited to introduce our new offering. By bundling community solar and RECs, businesses can achieve their climate goals while not sacrificing bottom line priorities. Our business clients are no longer choosing between the environment and their economics. By rolling out this product, for businesses, PowerMarket continues their mission of providing accessibility to clean energy for all.” —Nick Baudouin, President and Co-Founder at PowerMarket
Together, community solar and RECs deliver:
• Financial benefits through community solar bill credits
• Verified renewable energy usage claims with RECs
• A clear, comprehensive path to meeting economic objectives and sustainability commitments
Success Stories: Our Partners
RECs not only reduce emissions—they build brand equity, attract investors, and strengthen customer loyalty. We're proud to work with CTA Architects, a firm shaping more sustainable urban spaces, and LiveWell, a senior living community focused on holistic wellness, to help them access renewable energy and achieve their sustainability goals.
“Our designation as a B-Corp is critical to our company culture and we are committed to using business as a force for good, balancing people, planet and profit. As part of that commitment, we have partnered with PowerMarket to not only source clean energy through their community solar offerings, but also to offset our Scope 2 emissions through the new 100 Percent Clean Energy service” said Alli DiGiacomo, Sustainable Design Specialist, CTA Architects. “With the most extensive knowledge and experience in community solar, and an innovative approach to making clean energy accessible to all, PowerMarket was the best choice for us as we searched for a partner to help us measure and reduce our impact on the planet.” — Alli DiGiacomo, Sustainable Design Specialist, CTA Architects
“Since 2024, LiveWell Group has been pleased to partner with PowerMarket on subscription management and customer support services related to LiveWell Energy’s 5MW AC community solar project located in Saratoga County, NY. In addition, PowerMarket recently facilitated LiveWell Group’s acquisition of Renewable Energy Credits (REC) equivalent to the environmental attributes of LiveWell Energy’s renewable electricity generation. PowerMarket’s thoughtful approach to coupling RECs with administration of our community solar resources ensures that 100% of LiveWell Group’s property management operations will be supported by renewable energy. We are grateful for PowerMarket’s support in helping align our business with environmental measures that will increase resident satisfaction and strengthen our position as a market leader in sustainable living.” — Morgan Ruthman, President & CEO, LiveWell Group
Take Action
PowerMarket’s REC solution bridges the gap between policy innovation, community solar, and individual action—creating a practical path to a sustainable energy future. By purchasing a REC, you're not just buying a certificate. You’re investing in clean energy, shaping market demand, and helping transform the energy grid in the fight against climate change.
We work with everyone—renters, small businesses, faith-based groups—anyone who pays an electric bill. With every customer we support and every project we connect to the grid, we move closer to a clean, resilient, and equitable energy system.
More Resources
• PowerMarket Launches New 100 Percent Clean Energy Service to Offset Businesses’ Carbon Footprint
• EPA: Renewable Energy Certificates (RECs)
• New York Generation Attribute Tracking System (NYGATS)
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